New yarn on the block?

I recently spotted this yarn:



and I have been scratching my head to find a reason why I should buy it, beside the obvious one that it is really pretty. Really really pretty. And one of my favorite eBay, Jannette's Rare Yarns has it at a very good price.

No good reason comes to mind, and since I am really running out of places where to hide my yarn storage space, I think I'll have to pass.